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  • Digital Resolutions for 2011

    New Year’s resolutions always start with the best of intentions. Yet too often they remain unfulfilled when the lustre of the New Year passes. We get busy and fall back into old habits.

    With January now behind us, it’s perhaps the perfect time to reflect on the goals set for the New Year. To help get you started, we’ve put together a list of 5 key digital resolutions for 2011.

    1 08.02.2011
  • Facebook joins the Location Game

    There is an age old riddle which asks:

    Where does an 800 lb gorilla sit*?

    Answer: “Anywhere it wants to”

    In the social media world, the 800 pound gorilla is Facebook and they’ve decided to enter into the location based services race. Given the popularity of services such as Foursquare, Gowalla and MyTown amongst tech savvy early adopters, and the rise in GPS capable smart phones, the opportunity was ripe for Facebook to tap into this market.

    Increasingly, social media users are using location based services to notify others of where they are by checking in to venues, updating their status and accumulating points, virtual rewards and coupons.

    0 14.09.2010
  • Location: The next big thing on the web

    Twitter is so 2009! While most businesses have only just begun to fathom the phenomenon that is social media, the digital natives are already shifting their attention to a new craze. And that craze is… location, location, location!

    4 20.06.2010
Contributors
  • James Duthie James Duthie Relationship Marketing Strategist An online marketing all-round with over 5 years experience in the fields of web strategy, web functionality and all things digital.
  • Brett Nicholson Brett Nicholson Digital Media Planner & Buyer digitalOZ is a blog for sharing some of thoughts and opinions on activity in the Australian online marketing arena.
  • Mathew Ho Mathew Ho Account Manager An online marketing all-round with over 5 years experience in the fields of web strategy, web functionality and all things digital.
  • Alistair Deneys Alistair Deneys Developer I spend most of my days playing and delivering solutions using Sitecore. I have collected a number of certs and awards like MCSD from Microsoft.